“Is TikTok going to be banned?” Chances are, you’ve heard this question before. Since 2020, there have been several attempts to ban TikTok. In fact, on May 18, 2023, Montana’s governor successfully banned the app. At first glance the Restrict Act may just seem like the latest attempt on a national level. This may be true; however, supporters and opposers … Read More
How to Search for, Find, and Join the Perfect Group on LinkedIn
Most people know how to join groups on LinkedIn. It’s a simple matter of typing keywords into the search bar, seeing the results pop up, clicking on one that interests you, and then clicking that “join” button. The only issue is that not every group is likely to have your desired prospects, and surfing through groups this way can quickly … Read More
Five Reasons You Should Invest in Lead Generation – in Addition to Finding Leads
It’s the end of quarter one, you have some space leftover in the budget, and you’re wondering whether continuing the lead generation campaign in the coming months is worth the investment. Sure, you’ll generate more leads, maybe you’ll even make the sale a couple more times – but you may be asking yourself whether you’ll close enough to warrant another … Read More
Human Connection First: The Sales Strategy that Stands Out From The Noise
Today more than ever, people and spam filters are getting better at filtering out sales messages. And really, who could blame them: many of them are from a desperate salesperson that didn’t take any time understanding your needs. Because of this, one of the biggest questions salespeople should ask themselves is this: how can you build better relationships with prospects, … Read More
The Educational Lead Generation Approach: Turn Learning into Selling
Traditional lead generation means first establishing a target market, and then reaching out to ask “Does our product/service interest you at the moment?” If the prospect says Yes , then we commence with a tried-and-true sales process. Set a discovery call → Make the pitch → Answer questions → Field objections → Close the deal. Most of the time, this … Read More
The Ultimate Checklist for an All-Star LinkedIn Profile
When it comes to B2B social selling, your LinkedIn profile is equivalent to your personal billboard. Your profile picture and headline will follow you into every connect request you make and every message you send. See examples here: Potential partners, customers, and employees will develop their first impressions based on the images, headline, and profile summary on your page. And … Read More
How to follow up with prospects on LinkedIn
Nothing is more exciting for us than to notify our clients about their first set of leads. People are interested in their product or service, and there’s potential to close a sale. But it’s not as easy as hopping on the phone and signing a contract. without a good infrastructure for nurturing these leads. The average B2B buying cycle is … Read More
5 Things to Post on LinkedIn to Stay Top of Mind
For some, LinkedIn is a no-brainer. But for most, LinkedIn is a bit of an enigma. Sure, it makes sense to post when you’re promoted, have a career change, or want to celebrate a work anniversary. But these things happen once a year at most, which leaves the activity feeds on most profiles bare. What’s the Point? 90% of LinkedIn … Read More
The B2B Sales Process For Selling High-Ticket Offers Online
Are you looking to get B2B customers online? Then you need a sales process. Remote sales is a different animal compared to in-person, and B2B typically involves more decision-makers. You may be struggling to get prospects interested online, or struggling with them going cold in the process. What you’ll need is a well-designed sales process to walk prospects through the … Read More
The 3 biggest problems with your B2B sales process
We’ve seen hundreds of sales processes, and people often ask what they should be doing differently. A great sales process is based on your audience, offer, and brand. But there are some challenges that we see most commonly. Be careful not to skim over these too fast, but instead sit down and think through your sales process. Here are the … Read More
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