RESULTS
How an AI-driven talent platform built $1M in new pipeline
Context
This client is a powerful AI-driven platform that helps you find exactly the right talent using millions of candidate attributes. Their Talent Data Cloud has a deep understanding of people with attributes to boost efficiency and reduce hiring costs.
Before engaging Speedwork, they were running a few different campaigns but CPCs and Cost/Conversion were high. They had a few leads, but those leads werenβt the perfect fits.
We helped this client revamp their LinkedIn strategy and implement a full funnel approach using multiple stages of brand awareness, lead generation, retargeting, and ABM account penetration efforts.
Full funnel LinkedIn strategy:
- Social media
- ABM targeting
- Brand awareness
- Lead generation
- Retargeting
- Demos & Consultations
- Nurture Working Opportunities
Results
Over $1M of new pipeline opportunities in the first year.
Want results like this?
There is a process to build and scale B2B demand generation. The reason these are effective starts precise targeting, leading with value, and expert campaign management.
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