RESULTS

How an AI-driven talent platform built $1M in new pipeline

Company Name Findem
Industry SaaS
Client Since December 2021 (4+ years)

Context

This client is a powerful AI-driven platform that helps you find exactly the right talent using millions of candidate attributes. Their Talent Data Cloud has a deep understanding of people with attributes to boost efficiency and reduce hiring costs.

Before engaging Speedwork, they were running a few different campaigns but CPCs and Cost/Conversion were high. They had a few leads, but those leads weren’t the perfect fits.

We helped this client revamp their LinkedIn strategy and implement a full funnel approach using multiple stages of brand awareness, lead generation, retargeting, and ABM account penetration efforts.

Full funnel LinkedIn strategy:

  • Social media
  • ABM targeting
  • Brand awareness
  • Lead generation
  • Retargeting
  • Demos & Consultations
  • Nurture Working Opportunities

Results

Over $1M of new pipeline opportunities in the first year.

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What Clients are Saying

We have seen quarter-over-quarter increases in our lead gen volume from LinkedIn ads as well as lead acceptance rate since hiring Speedwork. Speedwork spends time working with us on the nitty-gritty and making sure we're aware of what's happening in the account instead of only focusing on the highlights.They are very communicative and able to launch our ad campaign requests within days of submitting our briefs. They feel like a real partner and an extension of our team.

Hannah ZwickSenior Director of Global Revenue Marketing & Operations at MikMak

I had the privilege of working with Anthony for 4 out of the 5 years that he partnered with Chief. Over this time, he helped us optimize our paid media campaigns across LinkedIn and Meta, managing 28 million dollars over the course of the partnership. Anthony not only set up campaign frameworks and reporting, but helped us go deeper to connect datasets across platforms, unlocking down funnel metrics for us, helped us write documentation to work with our engineering teams, and always came to meetings with fresh recommendations and testing ideas. He was truly an asset and pleasure to work with.

Katya SkurikhinSenior Analyst, Growth Marketing at Chief

Anthony and the Speedwork team managed over $4.5mm in annual media spend on LinkedIn and influenced over $18mm in revenue. The team was constantly bringing new ideas and testing opportunities to the table, challenging the norm, and pushing us to deliver the best content possible. They helped us to shift our focus to lower funnel, revenue generating tactics, while simultaneously achieving #1 in share of feed rankings amongst competitors every month of the past year. Their partnership was truly invaluable!

Rachel WallacePerformance Marketing Manager at Outreach

We more than doubled the size of our email list and added hundreds of new customers directly through LinkedIn ads, which has had a big impact on our revenue growth. The knowledge they have about LinkedIn ads is second to none. If you want to work with true experts of LinkedIn and care to invest in seeing your company grow through LinkedIn, the Speedwork team is the best out there, hands down.

Matt CarnevaleHead of Community at Exit Five

Anthony and Speedwork helped us launch LinkedIn ads campaigns for our new software product launch, and we've closed $100K+ in recurring subscriptions within the first 6 months at 3x+ ROAS.

Charles WismerCEO at FincenFetch

"Speedwork has increased our weekly lead generation and significantly increased engagement on LinkedIn. They have a good team, a consultative approach, and are results-based β€” and their project management is timely and detail-oriented throughout the engagement."

Christophe LafargueDirector, Science Interactive Solutions Company

"The onboarding was smooth, the creative process was quick, and I appreciated their collaborative nature and availability. They have tremendous domain expertise with LinkedIn, which is exactly what we've been looking for."

Mike AndersonGeneral Manager, Vitay

"Speedwork's work has resulted in a constant decrease in our cost per lead, which is now lower than the LinkedIn ads benchmark, while our engagement rate is higher than that benchmark. They deliver on time, are responsive, proactively optimize the campaigns, and they genuinely care about the results."

Yinxue LiaoMarketing Director, Flyhomes